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Don’t be colour blinded! WBC report on Hoylake Beach

And so onto the RAG report table….seemingly deliberately colour coded to make you think that the "do nothing" approach is the better option. A common technique used when actual findings are thin, and you’re relying on the reader to not go into the detail and only look at the high level. But wait….this is too important to skip over!

RAG (red/amber/green) Assessment for 'Do Nothing' and 'Do Everything' the two scenarios proposed at Hoylake.

Most people know that RAG tables are specifically designed so that people view 'red' as bad and 'green' as good. It appears they needed more red on the 'Do Everything' scenario to give the impression that raking and maintaining the beach is bad. However, if you read the actual text carefully from the written sections of the report and table, it's presents a very different picture.

The ‘Natural Capital Value’ element in the report appears to be a belated "add in" simply incorporated to tilt the colour coding in favour of the "Do Nothing" option.

Compare our re-levelled chart against that in the report and actually, there’s very little difference in the two scenarios that have been modelled (was it too hard to model another scenario Royal Haskoning, with a compromise option?

Did Wirral Council not pay enough pennies, or maybe they didn't want the real outcome spelt out clearly.

Read the tables carefully…you have time because Royal Haskoning, far from coming up with solid recommendations suggest that Wirral Council now go and spend more money and waste more time on botanical surveys!

What was wrong with the one that was carried out last year, Wirral Council?


This inconclusive report fails to tell us anything we didn’t already know, we can observe and compare.

Hoylake residents have been woefully short changed yet again!

So in summary....

'Do nothing' will cost something

'Do everything' will cost something

BUT, we used to 'do something' when the Council had an agreed Beach Management Plan, and we know what that looked like!

'Do Something' has way more certainty attached to it than either of the scenarios modelled.

Hoylake Beach Community propose a compromise for all, human well being should be a priority, with wildlife harmony. The report does not reflect the importance of physical health and mental well being.



: Hoylake Beach Community, is a voluntary group who since the formation in October 2021, have been asking WBC for a compromise that will suit all. The community group are campaigning for the restoration of PART* of the beach for recreation & relaxation with the remaining part being left to re-wild for nature and wildlife.*The section along North Parade from Kings Gap to the New RNLI station. Hoylake Beach Community are not affiliated with any other group. HBC only use two forms of online communication. This website and a Facebook group which anyone is welcome to request to join. Search Hoylake Beach Community. HBC do not use any other social media. SIGN the petition Click Here DONATE Justgiving account which allows us to continue Click Here SHARE help our cause by sharing on social media - links below. WRITE email / write to non- supporting councillors, Lib Dem, Green and

Independent Councillors. Councillor contact details on the below link:

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